The Home Selling Process
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Preparing
Your Home
Keep It Clean
— A faded interior usually reduces
the appeal. Consider cleaning or painting
if necessary.
Brighter Is
Better — Open drapes,
clean windows and turn on lights.
Create Curb
Appeal —
Keep front landscape neat to make
a good first impression.
Kitchens and
Baths — Keep counters
clear and repair any leaking faucets
and caulking.
Space is Important
—
Keep your closet and storage areas
well organized.
Attend to the
Details —
Fix minor
flaws such as sticky or squeaking
doors and loose knobs. |
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Step 1: Understanding your goals and the marketing
process. During our first meeting, I will listen to your
needs, understand your goals and walk you through the
selling process.
Step 2: Prepare your home for sale
We will discuss how to best prepare your home for sale.
This includes which reports to order, disclosure items,
as well as the cost effectiveness of repairs and staging
when applicable.
I will offer you a prioritized list of improvements
that might me made, if any. Some homes can benefit
from extra development prior to sale. I call this Selling
by Design and will discuss this with you.
Step 3: Price your home
In order to establish a strategic list price
we must pay careful attention to factors such as the
home evaluation (or comparative market analysis
- an analysis of competing homes currently on the market
and recently sold), your time frame and personal requirements
as well as local market conditions.
Step 4: Market your home
My aggressive marketing techniques combine
traditional and new media channels to ensure that information
about your home reaches the widest possible pool of
potential buyers. My marketing strategy will be tailored
to your property and to your requirements.
Step 5: Sell your home
When offers are received, I will help
you evalulate your options and negotiate with the
buyer.
Step 6: Close escrow
Once a contract is signed by all parties,
I will manage the escrow. During this time, it is important
to maintain communication, monitor all paperwork and
make sure contingencies are removed according to the
contract.

What is 'Selling by
Design'?

Find answers to frequently
asked questions about home selling 

Your home's value: Find out what your home is worth in today's market 
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